Startups

MacDent: How Makpal Orakkizy Built a Cloud Platform Powering 2,000 Dental Clinics Across Central Asia

Основательница облачной стоматологической CRM MacDent Макпал Ораккызы

Dental clinic operations encompass complex workflows: intricate patient tooth mapping, ICD-10 medical diagnostics, inventory tracking of expensive composites, and commission-based doctor compensation. Kazakhstani founder Makpal Orakkizy addressed this vertical operational complexity by creating MacDent, a specialized cloud ERP/CRM SaaS platform currently powering over 2,000 dental clinics across Central Asia.

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Full-Stack Practice Management Architecture

MacDent digitizes every stage of dental practice management, replacing fragmented paper charts and disjointed spreadsheets:

  • Interactive 3D Dental Formulas & ICD-10 Records: Visual odontograms allowing dentists to attach X-rays, tomography scans, and clinical treatment plans in seconds;
  • Omnichannel Booking Automation: Automated smart reminders sent via WhatsApp and integration with 2GIS and Google Maps, reducing appointment no-shows by up to 40%;
  • Financial & Inventory Accounting: Transparent commission calculation for dentists and barcode-level tracking of costly dental consumables to eliminate waste and pilferage.

Astana Hub Recognition and Regional Expansion

As a recognized resident of Astana Hub and finalist of the Astana Hub Battle at Digital Bridge, MacDent has built a resilient, profitable SaaS business model with robust Annual Recurring Revenue (ARR) growth, establishing itself as the gold standard for dental software across Central Asia and the CIS.


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