AI

Google Updates Source Links in AI Mode and AI Overviews

Поиск Google на экране смартфона — иллюстративное фото

On October 15, 2026, Google announced updates to how links to source websites appear in AI Mode and AI Overviews (blog.google).

New Source Link Formats in Search

In its October 15, 2026 announcement, Google introduced more prominent inline links, dedicated blocks for official websites, visual news collections, and links to author profiles providing background information on sources (blog.google).

Implications for Editors and SEO Teams

For newsrooms and digital publishers in Kazakhstan, the update shows how generative search highlights primary sources and author cards. Google’s post does not specify regional rollout dates for Kazakhstan or availability in Russian and Kazakh search results (blog.google).

Search architecture practices are covered in Как я построил SEO-машину для MediaProject и вывел рекламное агентство в ТОП Казахстана, создав более 100 SEO-страниц и первую системную контент-модель, while the role of owned media platforms is discussed in Соцсети вам не принадлежат. Я понял это задолго до того, как начал Raem.kz.

Referral Analytics and Author Attribution

Publishers and SEO teams can evaluate the impact of the updated link blocks through actual referral traffic in their own analytics while maintaining clear author profiles and source citations.

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Picture of Раимбек Искендиров
Раимбек Искендиров
Picture of Раимбек Искендиров
Раимбек Искендиров

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