Booking commercial photo studios, film sets, coworking desks, and conference halls in Central Asia historically required dozens of manual phone calls, unverified Instagram direct messages, and cash down payments. Kazakhstani PropTech startup Squares.kz transformed this fragmented sector into an automated, transparent marketplace, becoming the region’s go-to platform for creative and flexible workspaces.
Instant Booking and Corporate Workspace Aggregation
Squares.kz provides content creators, advertising agencies, and remote corporate teams with an Airbnb-like experience for commercial real estate:
- Instant Hourly Booking: Curated catalog of photo pavilions, lofts, lecture halls, and podcasts rooms with real-time synchronized calendar availability;
- Frictionless Corporate Billing: One-click card checkout paired with automated generation of official invoices and closing accounting documentation for legal entities;
- Squares Pass: A unified digital subscription card granting freelancers and distributed IT teams flexible access to premier coworking spaces across major cities.
Bootstrapping, Unit Profitability, and Regional Expansion
Unlike ventures that burn millions in speculative subsidies, Squares.kz founders prioritized operational profitability and high gross margins from day one. Having raised a modest $100,000 seed round, the business achieved sustainable cash flow, expanding operations across Kazakhstan and Georgia and building the core digital infrastructure for Central Eurasia’s creative class.
